The Formula 1 2023 season is nearly upon us. But before racing resumes, there is the small matter of this year’s car launches.
It’s a time that creates no shortage of excitement as the countdown to the first race ramps up. It also gives the aerodynamic aficionados a chance to pick apart each 2023 challenger and have a go at predicting the pecking order.
With the introduction of vastly new regulations, anticipation was at fever pitch to see each team’s unique interpretation ahead of the 2022 season.
Red Bull, under the guidance of design guru Adrian Newey, proved the class of the field, even though their car launch was a little underwhelming.
The reigning constructors’ champions undoubtedly come into the new campaign as the team to beat but will be handicapped this year by a reduction in wind tunnel time as a result of their failure to remain within the cost cap introduced in 2021.
Also intriguing to see will be the philosophy adopted by Mercedes. A radical ‘zero-sidepod’ design led to their worst season in a decade, so there will be many interested spectators tuning in to watch the Brackley-based outfit unveil the W14.
The word from within the Mercedes camp is that it will be a case of evolution rather than revolution, but time will tell.
In truth, there are fascinating stories up and down the grid, so without further ado, let’s run through the crucial dates you need to know for the F1 2023 car launches.

When will the F1 2023 cars be launched?
Every team has now announced when they will reveal the car they hope will propel them to relative glory. The key dates are as follows…
- January 31: Haas (VF-23, livery)
- February 3: Red Bull (RB19)
- February 6: Williams (FW45, livery)
- February 7: Alfa Romeo (C43)
- February 11: AlphaTauri (AT04)
- February 13: Aston Martin (AMR23)
- February 13: McLaren (MCL37)
- February 14: Ferrari (Project 675, name TBC)
- February 15: Mercedes (W14)
- February 16: Alpine (A523)